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Product Description Templates

One HTML description template per category and language — with automatic product characteristic substitution.

Description Templates allow you to define the structure of a description once for a product category (headings, benefits blocks, warranty) — and then the description for each product in that category is automatically built from the same data.

Where to find it

Products & Inventory module → Description Templates (/erp/description-templates).

Description Templates

How it works

  1. Select a category and language — each category+language pair has its own template.
  2. Write HTML markup with placeholders: general product fields ({{name}}, {{price}}) and characteristics ({{spec:key}}) — for example, {{spec:CPU}} will substitute the value of the "CPU" characteristic from a specific product.
  3. If needed, use the AI button to generate or improve the template based on a brief description.
  4. Save — the template is immediately applied to product pages in that category in the store.

Why use it

Instead of manually writing descriptions for thousands of products, a single template per category generates consistently structured, complete descriptions using real product data.

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